Offshore Outsourcing to India A shift in motivation
More and more companies keep in mind the quality of software rather than low costs when outsourcing. The recent announcement by Google about establishing a research and development center in Bangalore reflects this innovative attitude of mind. But Google’s decision was not that simple and they continued their notorious hiring practice: they selected only graduates from the country’s top high schools to be considered for candidature. And as we can see this company’s move was stipulated not by cost efficiency factor but by vast engineering talent pool available in India.
Soon India is to become a a global brand in terms of superior quality, but it will set standards not only in BPO but also in manufacturing which used to be considered China’s strong suit.
From all directions we can hear the comments of executives on this shift from cost to quality: Software outsourcing practice was instigated by the intention to reduce costs, but as of current situation it is driven not only by cost factors. Providing global companies the access to India’s software market, they help these companies tap into talent that is rare elsewhere.
Offshore outsourcing process requires a great deal of thought. One should not account only for rapid cost reduction as the only spur. The new trend of offshore outsourcing to India is high quality solutions. Whilst outsourcing to India, companies get not only financial benefits through low costs but also can enhance their productivity and quality. These are the fundamental causes which should induce offshore outsourcing to India.